• Start Time:
    03:40PM
  • End Time:
    04:10PM
  • Day:
    Day 2

Talk:

Today, creators and micro-influencers are turning affiliate into a growth engine, blending trust, authenticity, and personalisation. From social media to data-driven campaigns, affiliate marketing sits at the intersection of commerce, content, and community, so how are brands redefining audience connection?

  • Leveraging AI to optimise affiliates and maximise ROI
  • Harnessing TikTok, YouTube, Instagram, and mobile experiences to turn engagement into conversions
  • Integrating influencer reach with performance-driven affiliate strategies to create a full-funnel marketing approach
  • Navigating cookieless tracking, first-party data, and cause-driven partnerships to drive results

Associated Speakers:

Lovro Dolenec

E-commerce Operations Specialist EMEA

Acer

Associated Talks:

03:40PM - Day 2

View Panel: Redefining Connections: Affiliate Marketing in the Creator Era

View Full Info

Philip Lasance

Affiliate Marketeer

HEMA

Associated Talks:

03:40PM - Day 2

View Panel: Redefining Connections: Affiliate Marketing in the Creator Era

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Viktoriia Zhyliak

Global Affiliate Marketing Lead

G-STAR

Associated Talks:

02:30PM - Day 2

View Roundtable: From Scroll to Sale: Turning Creator Influence into Business Impact

03:40PM - Day 2

View Panel: Redefining Connections: Affiliate Marketing in the Creator Era

10:45AM - Day 2

View Panel: Leveraging Brand-Creator Relationships: Maximising ROI and Enhancing Brand Values in 2025

View Full Info

Ellie Davies-Row

Influencer Partnerships Lead Europe

Awin

Associated Talks:

03:40PM - Day 2

View Panel: Redefining Connections: Affiliate Marketing in the Creator Era

View Full Info