A global survey of 5,000 consumers reveals critical changes to consumer spending amid inflation and economic uncertainty. These findings highlight current sentiment on spending and what it will take to earn consumer loyalty in 2023. Retail, travel, hospitality, media and entertainment most at risk as consumers rethink spending Consumers are thinking more critically about where… Read more »
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1000+ Attendees
2 Days of Content
5 Conference Tracks
80+ Speakers
50+ Exhibitors
56% Director Level/ Above
2022 Speaker community
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12:30PM - Day 1
Social Media DNA : Thinking reactive than just planned...
View A shift in strategy for audience growth and brand salience
02:00PM - Day 1
Building meaningful customer relationships with authenticity How can social...
10:00AM - Day 1
Top tips for creating compelling campaigns that will engage,...
02:30PM - Day 2
Why long-term relationships with influencers can harness future growth...
View Panel: Building a powerful influencer marketing strategy
11:40AM - Day 2
The COVID-19 pandemic has proven to be a gamechanger...
09:00AM - Day 1
Social Media: a business-critical operation How the main social...
View Video, video, video: how to uplift your social media strategy
04:10PM - Day 1
Discussing the latest data-driven technologies that help to make...
10:00AM - Day 1
The key strategies that marketers need to implement before...
04:10PM - Day 1
Reviewing social platforms new and old and the opportunities...
03:40PM - Day 1
A marketers dream: Replacing cohort targeting with individual targeting...
10:00AM - Day 1
The key strategies that marketers need to implement before...
12:10PM - Day 1
How user-generated content is a fundamental element of any...
View Importance of UGC: The Invaluable Addition to your Content Strategy
11:00AM - Day 2
Exploring the importance of seamless and immersive experiences online...
12:10PM - Day 2
Brand & Agency: How to build an holistic Influencer...
12:30PM - Day 1
Best practices for your data-driven marketing strategy Reviewing the...
12:30PM - Day 1
Every marketer regularly faces the challenge of defining brand...
View Beyond the persona and data: Creating content & stories that resonate with customers
04:10PM - Day 1
Consumers expect more than ever from their brands. Now...
View Panel: Brand responsibility and why marketers need to take it seriously
10:00AM - Day 1
The key strategies that marketers need to implement before...
02:00PM - Day 1
Video is the future – but how can brands...
View Panel: Reviewing content marketing trends for the future
02:00PM - Day 1
Building meaningful customer relationships with authenticity How can social...
10:00AM - Day 1
Reviewing the importance online communities are for brands in...
11:00AM - Day 2
An open discussion from experts in influencer marketing of...
02:00PM - Day 1
Video is the future – but how can brands...
View Panel: Reviewing content marketing trends for the future
02:00PM - Day 1
How to create a compelling brand story that helps...
12:30PM - Day 1
02:00PM - Day 1
Exploring the importance of customer-centric approaches to strategies in...
View Panel: Exploring customer-centricity & data driven strategies
02:30PM - Day 2
Reviewing the importance of e-commerce personalisation for consumers How...
View Panel: Exploring personalisation strategies for an enhanced customer experience
11:00AM - Day 2
Exploring the importance of seamless and immersive experiences online...
09:00AM - Day 2
This session will focus on the needs of the...
View Devising integrated digital strategies and tactics to drive your business KPIs
10:00AM - Day 2
Which of the pandemic trends will stick? Exploring the...
02:00PM - Day 1
Building meaningful customer relationships with authenticity How can social...
04:00PM - Day 1
Reviewing social platforms new and old and the opportunities...
View Panel: What will social media look like in 2022 and beyond
Who are we?
With a 13+ year history of bringing together the worldwide digital marketing community to tackle the challenges that the digital future presents. Delivering 2 days of top-level strategic content and digital marketing insights, networking, and discussion from leading global brands
Exploring the latest trends & strategies within Digital Marketing and covering Digital Marketing Technologies, Virtual Reality, Artificial Intelligence, Influencer Marketing, UX, CX, eCommerce, Content Marketing, Data, Analytics, and Mobile, this conference is not to be missed.
#DMWF Europe prides itself on its global brand speaker line-up and the latest examples & case studies within the dedicated conference tracks.
The agenda will focus on supporting marketers to tackle challenges they’re facing to inspire and share practical advice to help to plan, implement and execute new strategies to impact their campaigns for the future.
Now co-located with Influencer Marketing World
Plus excitingly co-located with the in-person launch of Influencer Marketing World! A dedicated conference for savvy & creative marketers to take their influencer marketing campaigns to the next level!
1000+ Senior Managers from Global Brands
#DMWF Conference Tracks
Sponsors & Exhibitors
Latest Digital Marketing News & Industry Insights from MarketingTech News
65% of consumers say personalisation earns loyalty in 2023
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B2B social media marks huge growth with Tik Tok leading the pack
READ MOREMeltwater has published a report revealing that the importance of social media is increasing among organisations as a result of the global economic uncertainty. With brand awareness as a priority, more than half of the survey respondents (52%) stated that economic uncertainty has made social media a more important channel for their organisation. While Facebook… Read more »
A quarter of companies believe their web platforms stifle sales
READ MOREA quarter of respondents believe their company websites are costing them business. This is according to a cross-sector survey conducted by Danebury Research and sponsored by Umbraco. More than half of the survey participants said they need to extend website functionality by connecting to new technologies that enable analytics, personalisation and transactions. Almost a third (30%) report that… Read more »
Demand for mobile services booms, while consumer spend cools
READ MOREdata.ai (formerly App Annie), a mobile data analytics provider, reveals in its annual State of Mobile 2023 Report that demand for mobile apps accelerated last year while consumer spend shrank. Downloads grew to 255 billion (+11% YoY), and hours spent peaked at 4.1 trillion (+9% YoY). Meanwhile, consumer spending across all app stores, including third-party Android marketplaces in… Read more »