Organisations are operating in a world where everything is optimised. Look around and think about the current journey to work for many remote-based marketers in modern-day society as an example. It might only be a few steps to the home office, but in that same breath, commuter time has been slashed dramatically and, in turn,… Read more »
With a 12+ year history of bringing together the worldwide digital marketing community to tackle the challenges that the digital future presents. Delivering 2 days of top-level strategic content and digital marketing insights, networking, and discussion from leading global brands
Exploring the latest trends & strategies within Digital Marketing and covering Digital Marketing Technologies, Virtual Reality, Artificial Intelligence, Influencer Marketing, UX, CX, eCommerce, Content Marketing, Data, Analytics, and Mobile, this conference is not to be missed.
#DMWF Europe prides itself on its global brand speaker line-up and the latest examples & case studies within the dedicated conference tracks.
The agenda will focus on supporting marketers to tackle challenges they’re facing to inspire and share practical advice to help to plan, implement and execute new strategies to impact their campaigns for the future.
2020 Speakers Include
Gareth Dunsmore
Region Vice President, Brand & Customer Experience
Nissan AMIEO
12:30PM - Day 1
View The New Digital Landscape: Delivering Experiences That Matter
Dieu Ly Tran
Research & Market Intelligence Analyst
Lufthansa Innovation Hub GmbH
10:30AM - Day 1
View LIVE: A New Framework for Quantifying Customer Satisfaction
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View NetBase Quid
Anthony Hymes
Head of Digital Media
Shiseido
09:30AM - Day 2
View Shifting away from Commission: What the retainer operating model offers for improving efficiencies between advertiser and agency
Telem Yahav
Head of Content & Digital Strategy
Strauss Group
09:30AM - Day 1
View Pivoting content strategy in times of change
Nikki Constantine
Director of Marketing, Brand & Digital
Liberty Global
09:00AM - Day 2
View Devising integrated digital strategies and tactics to drive your business KPIs
Yenan Wang
Business Director of Content & Influencer
PHD
02:00PM - Day 2
View LIVE Panel: Exploring the realities and trends of Social Media
Zehra Chatoo
Strategic Planning Partner, Facebook Leadership Team
09:30AM - Day 1
View 2021 The Journey’s End
Munise Can
Strategy Director
VIRTUE agency by VICE
03:00PM - Day 1
View The Door To Desire
Tobias Düperthal
Business Intelligence Engineer
fashionette AG
10:00AM - Day 2
View Empowering data-driven marketing with intelligent data centralization
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View Adverity
Jake Athey
VP of Marketing and Customer Experience
Widen
01:00PM - Day 1
View Brand Chaos to Strategy: The Tools and Tactics of Realigning Your Brand to a Post-COVID World
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View Widen
Romulo Rejon
Head of Content Marketing Strategy
Telefónica
09:00AM - Day 1
View How to combine Artificial Intelligence and Human Emotion to create content at scale that connects with the audience
02:15PM - Day 2
View Content Marketing Masterclass – Get Ready for the Year Ahead
Dimos Papadopoulos
Marketing Analytics Assistant Manager
adidas Group
12:30PM - Day 1
View Investing in Digital: How to navigate Virus-X
Luke Quilter
CEO
Sleeping Giant Media
01:40PM - Day 2
View Why Your Business Needs To Adopt A Re-Startup Mentality
Ben Foster
Marketing & Communications Manager
The Waldorf Hilton
09:00AM - Day 2
View Marketing in unprecedented times with strategic and reactive campaigns
Maximilian H. Nierhoff
Head of Business Intelligence
fashionette AG
10:00AM - Day 2
View Empowering data-driven marketing with intelligent data centralization
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View Adverity
Christian Gladwell
Chief Executive Officer
M&C Saatchi Performance
09:00AM - Day 2
View Power of Data to Reach Customers in New Ways
Oisin Lunny
Professor for UX Driven Business
Oisin Lunny
Nasreen Akter
Ecommerce Campaign Manager
Publicis Groupe
11:30AM - Day 1
View Tackling this year’s Holiday Season: Online Shoppers 2.0
Nora Gonzalez
Head of Enterprise & Content Marketing
Sendinblue
12:00PM - Day 1
View Marketing Automation – Increase your marketing performance at low effort
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View Sendinblue
Ben Ellis
Senior Research Consultant
Brandwatch
10:30AM - Day 2
View How to Spot Valuable New Consumer Trends With Digital Consumer Intelligence: A Case Study on Sustainability
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View Brandwatch
Andy West
Chief Development Officer
Global Tech Communications Consultancy, Hotwire Global
12:00PM - Day 2
View The Marriage of Insights, Storytelling & Measurement
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View NetBase Quid
Marianne Taudiere
Strategic Account Director EMEA
NetBase Quid
12:00PM - Day 2
View The Marriage of Insights, Storytelling & Measurement
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View NetBase Quid
Mareille de Bloois
Consumer behaviour Expert
Autoriteit Consument en Markt
03:00PM - Day 1
View Boundaries of online persuasion
Patrick Fagan
Co-Founder and Chief Science Officer
Capuchin Behavioural Science
11:30AM - Day 2
View How to be Remotely Engaging
Ben Schaefer
Research Consultant
Brandwatch
01:00PM - Day 1
View Maximize Your Product Launch Impact with a Compelling, Data-Driven Content Strategy
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View Brandwatch
Latest Digital Marketing News & Industry Insights from MarketingTech News
Why marketing automation remains the missing piece of the optimisation jigsaw puzzle
READ MOREHow marketers can ensure they’re not caught by another Australia-style Google crisis
READ MOREOver the past month, Australia has caused widespread disruption across the digital advertising industry. Following the government’s decision to introduce a new law to solve a long-established row over whether tech giants should pay for news that appears in search or is shared on their platforms, Google threatened to pull out of the country altogether.… Read more »
How online food businesses can enhance digital customer experience post-Covid-19
READ MOREDue to the ongoing COVID-19 pandemic, rates of online grocery and takeout orders have doubled as many parts of the world have suspended or reduced movement to curb the spread of the virus. Given the current state of the world, now seems like a good time to start an online food business. At the same… Read more »
Why the phasing out of third-party cookies will see digital marketing become more collaborative
READ MOREIf 2020 was a year of rapid change for the digital marketing landscape, 2021 must be one of transformation. The events of the last year or so, from the deprecation of third-party cookies to the announcement of changes to Apple’s IDFA, have deeply impacted the way much of digital marketing works, but rather than worrying… Read more »