• Start Time:
    10:45AM
  • End Time:
    11:25AM
  • Day:
    Day 2

Talk:

  • How to build your video marketing strategy, including video goals, story and audience
  • How to capture your audience’s attention in a saturated content market
  • Learning from previous mistakes and instilling best practices across content teams
  • Creating video content to drive business results

Associated Speakers:

Bee Patel

Communications Leader

Associated Talks:

09:20AM - Day 2

View Chair’s Welcome – Content & Video Marketing

10:20AM - Day 1

View Chair’s Welcome – Social Media & Community Marketing

12:00PM - Day 2

View Telling Tales in the Digital Age: The Art of Storytelling

10:45AM - Day 2

View Panel: 1, 2, 3 and Cut! Creating Video Content for Maximal Impact

09:20AM - Day 1

View Chair’s Welcome – Social Media & Community Marketing – 21 November

09:20AM - Day 2

View Influencer Marketing World Chair’s Welcome

View Full Info

Guido Derkx

Founder & CEO

Storyteq

Associated Talks:

10:45AM - Day 2

View Panel: 1, 2, 3 and Cut! Creating Video Content for Maximal Impact

View Full Info

Martin Höfling

Global Marketing Manager - Chupa Chups

Perfetti Van Melle

Associated Talks:

10:45AM - Day 2

View Panel: Content in the Age of AI: Scaling Creativity Without Losing Identity

10:00AM - Day 2

View Keeping an Iconic Brand Consistent Across 150 Markets

02:15PM - Day 2

View Panel: Uncovering the Content Trends That Will Shape 2026 and Beyond

10:45AM - Day 2

View Panel: 1, 2, 3 and Cut! Creating Video Content for Maximal Impact

View Full Info

Liz Nash

Manager, Global Social Media Strategy

Loop Earplugs

Associated Talks:

10:45AM - Day 2

View Panel: 1, 2, 3 and Cut! Creating Video Content for Maximal Impact

View Full Info