I am a senior brand and product professional.
In my 15+ years of career I’ve experienced FMCG (L´Oreal, Henkel, Danone) in different commercial roles and geographies, most recently Colgate-Palmolive in Germany. I bring value to international businesses by launching new products, improving existing ones, communicating with consumers and stakeholders, and leading teams.

I´m passionate about consumer brands that improve people´s daily lives.

– L´Oreal invented the first synthetic hair dye. Ladies, you can get blonde without damaging your hair!
– Henkel invented the first laundry detergent. PERcarbonat SILicate (aka Persil) removes stains without damaging fabric or excessive physical effort.
– Danone invented the first yoghurt, mass produced as we know it. Now millions of people can improve their health through food. — Colgate invented toothpaste in a tube as we know it today, contributing to oral health of millions around the globe

My inspiration is to know, that my routine tasks contribute to the legacy of 100+ years old brands, helping them to reach new heights, such as SLS-free shampoos, sustainable homecare products, plant-based nutrition or preventative oral care. If we offer regular consumers – like you and me – better products and services, then – multiplied by millions – we can make the world a better place. Safer, cleaner, more efficient and inspiring, with joy and connection across the borders.