{"id":35616,"date":"2026-07-03T11:55:06","date_gmt":"2026-07-03T10:55:06","guid":{"rendered":"https:\/\/digitalmarketing-conference.com\/europe\/?post_type=speaker&#038;p=35616"},"modified":"2026-07-06T10:53:19","modified_gmt":"2026-07-06T09:53:19","slug":"olena-klymenchuk","status":"publish","type":"speaker","link":"https:\/\/digitalmarketing-conference.com\/europe\/speaker\/olena-klymenchuk\/","title":{"rendered":"Olena Klymenchuk"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>Olena Klymenchuk is a global marketing leader with 20+ years of experience building and transforming brands across Europe. She is currently Global Brand Director for Finlandia Vodka at Coca-Cola HBC, where she led the brand\u2019s post-acquisition transformation \u2014 building a new global marketing function, repositioning the brand and launching the global creative platform \u201cIt\u2019s So Fine.\u201d<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Across roles at Coca-Cola HBC, Brown-Forman, Carlsberg and Philip Morris International, Olena has worked at the intersection of consumer insight, brand strategy, creative development and market execution. She is particularly passionate about turning strong human insights into distinctive brand ideas \u2014 and then building the stories, systems and tools that bring those ideas to life across markets and channels.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Her work spans global brand repositioning, portfolio strategy, integrated communications and marketing transformation.<\/em><\/p>\n","protected":false},"featured_media":0,"menu_order":0,"template":"","talk_category":[],"event_category":[609],"class_list":["post-35616","speaker","type-speaker","status-publish","hentry","event_category-europe_2026"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.5 (Yoast SEO v28.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Olena Klymenchuk - Speakers - #DMWF Expo Europe<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/digitalmarketing-conference.com\/europe\/speaker\/olena-klymenchuk\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Olena Klymenchuk\" \/>\n<meta property=\"og:description\" content=\"Olena Klymenchuk is a global marketing leader with 20+ years of experience building and transforming brands across Europe. 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