Day 1 - 25 November 2019

Data & Disruptive Tech

08:50AM

Maartje Blijleven

Digital Marketing Leader

IncludeNow., WomenTalkTech and We love communities

Associated Talks:

03:25PM - Day 1

View Keynote: The Power of (Digital) Communities

08:50AM - Day 1

View Chair’s Welcome & Opening Remarks

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Chair’s Welcome & Opening Remarks

. Maartje Blijleven, Digital Marketing Leader , IncludeNow., WomenTalkTech and We love communities
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09:00AM

Haim Vaturi

Senior Partner Manager, Data Enterprise Solutions

Twitter

Associated Talks:

09:00AM - Day 1

View Twitter Opening Keynote

11:45AM - Day 1

View How to Tap into the World’s Largest Focus Group?

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Twitter Opening Keynote

. Haim Vaturi, Senior Partner Manager, Data Enterprise Solutions, Twitter
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09:30AM

Morning Sponsor Presentation 8 – Day 1

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10:00AM

Panel: Examining Your Digital Marketing Strategy for 2019

  • Identifying and setting strategy goals – what do you want to achieve and by when?
  • Understanding who your customers are and identifying the best channels to reach them
  • How to ensure you are sending the right message for your audience
  • Calculating the ROI for your strategy
  • Make smarter, faster, and more informed decisions before anyone else using predictive intelligence
  • Making sense of data – find, understand and engage the audience that matters for your business
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10:40AM

Morning Sponsor Presentation 5 – Day 1

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10:55AM

Networking Break

12:00PM

Voice Powered Search – Optimising Your SEO and Online Presence

  • A new way of reaching your customers where they already exist
  • Optimising your product/service for conversational, voice search queries
  • Exploring conversational keywords
  • The impact of a well-structured data markup
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12:30PM

Lunchtime Sponsor Presentation 9 – Day 1

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01:00PM

Networking Lunch

02:10PM

Panel: Enhancing Customer Journeys: Digital, Data & Analytics

  • Discussing the latest data-driven technologies that help to make the most of cross-platform behavioural targeting
  • The importance of integrating different sources of data into campaign
  • Taking your personalization to the next level via customer data
  • How to translate Big Data into insights
  • Understanding predictive analytics & the importance of understanding your data
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02:50PM

Afternoon Sponsor Presentation 10 – Day 1

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03:20PM

Delivered your Digital Transformation Road Map – Now What?

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03:40PM

Networking Break

04:15PM

Afternoon Sponsor Presentation 10 – Day 1

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04:30PM

Clint White

President & Founder

WiT Media Inc

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Panel: Digital Transformation: How Effective Leaders Drive Digital Change

  • Creating a culture in which risk-taking is acceptable
  • Why your “Employees” are the most critical factor for a successful digital transformation
  • Techniques of trust, empowerment, and accountability within your digital transformation
Moderator: . Clint White, President & Founder , WiT Media Inc
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05:45PM

Networking Drinks

Day 2 - 26 November 2019

Data & Disruptive Tech

09:20AM

Irv

Co Founder & Creative Strategist

KEMOSABE

Associated Talks:

04:40PM - Day 1

View The Future of ‘Voice’ Alexa

09:20AM - Day 2

View Chair’s Welcome & Opening Remarks

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Chair’s Welcome & Opening Remarks

. Irv, Co Founder & Creative Strategist, KEMOSABE
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09:30AM

Disrupting your Tech but not your Team

  • Bringing new technologies on board to help not hinder
  • Transitioning non-technical teams to use self-service marketing tools
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10:40AM

Morning Sponsor Presentation 8 – Day 2

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10:00AM

Panel: Future-proofing your Digital Team & Strategy

  • How should brands adjust with new and novel approaches to match the ever-evolving digital landscape?
  • Customer Data Privacy – what are the key priorities brands should be implementing right now?
  • How disruptive technology can enhance transformation across marketing, sales, product, and insights departments
  • Consideration of emerging technologies like “Blockchain” will support future growth
  • How to prepare your team for the coming wave of new technologies in digital marketing
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11:10AM

Networking Break

12:10PM

Digital Convergence – How Consumers have changed and why Businesses need to follow

  • Discussing changes in people’s interactions with products, services and environments and how these will transform the consumption of everyday products and experiences
  • The importance of why businesses need to adapt customer experiences
  • How media, technology & creativity together will create unique experiences and enriching consumer relationships
  • Why organisation structure and behaviours should be reviewed as consumers habits adapt and evolve.
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12:40PM

Lunchtime Sponsor Presentation 9 – Day 2

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01:10PM

The Importance of Optimisation for Conversion: How to Really Connect with Your Target Audience

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01:30PM

Networking Lunch

02:30PM

Panel: How will Disruptive Technology Trends Shape the Future of Digital Marketing

  • Which disruptive technologies which are passing fads or here to stay?
  • How should marketers use disruptive technologies to enhance campaigns?
  • The impact of Virtual Assistants, Chatbots, AI, VR and AR on customer experience
  • How to integrate new tech to shape consumer experience & make purchases.
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03:10PM

Afternoon Sponsor Presentation 10 – Day 2

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03:25PM

How Should Brands Implement a SEO and Voice Strategy

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04:00PM

Close of Conference