The State of AI in Social Media: What the Data Shows & What Actually Helps

Talk:

AI is in every social media conversation right now, but “we should use more AI” isn’t a strategy. This session cuts through the noise with evidence: Metricool’s survey on what social media professionals genuinely do with AI today. From there, it gets practical, walking through workflows for ideas, drafting, repurposing, scheduling and reporting that save real time without diluting your voice.