• Start Time:
    02:00PM
  • End Time:
    02:40PM
  • Day:
    Day 1

Talk:

  • How to create a compelling brand story that helps engage and influence customers
  • Exploring mediums available how consumers are engaging AR, VR, Video, social media & beyond
  • Reviewing the use of influencers in your storytelling strategy
  • Why Data-Driven Storytelling will create visually stunning stories but cut through the noise online
  • Enhancing engagement with customer-centric & customer-led storytelling

Associated Speakers:

Erdem Zeren

Head of Automotive & Healthcare Brands DACH+NL

TikTok

Associated Talks:

02:00PM - Day 1

View Panel: The Art of Storytelling in 2021

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Leonardo Piumi

Global Creative Producer

Philips

Associated Talks:

02:00PM - Day 1

View Panel: The Art of Storytelling in 2021

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Sophie Gaffre

Global Head of Brand Strategy

Atida

Associated Talks:

02:00PM - Day 1

View Panel: The Art of Storytelling in 2021

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Clive Roach

Director of Social Media

Signify (Philips Lighting)

Associated Talks:

11:30AM - Day 2

View Breaking Moulds in Social and Storytelling strategies

02:00PM - Day 1

View Panel: The Art of Storytelling in 2021

View Full Info