• Start Time:
    12:40PM
  • End Time:
    01:00PM
  • Day:
    Day 1

Talk:

The brand marketing landscape is in the midst of a large-scale transition. The global pandemic significantly increased social media consumption and shifted the entire digital ecosystem from a social-led environment to a content-first approach. The result is the birth of a new era of social entertainment that demands engaging and authentic content from brands across social channels. As the need for creating, sourcing and distributing top creative becomes more prominent than ever, top marketers are adjusting their strategies to prioritize content and are using insights to fuel growth. Join Elise Ngobi, Director of International Growth at Dash Hudson, for a deep dive into the importance of harnessing great creative and proven strategies for success.

Associated Speakers:

Elise Ngobi

Director of International Growth

Dash Hudson

Associated Talks:

10:30AM - Day 1

View LIVE: Delivering ROI With Style: How Happy Socks Leverages Creative and Insights to Propel Social Media Success

12:40PM - Day 1

View OnDemand: The Future of Digital Marketing: Merging Creative & Insights

10:00AM - Day 1

View The Critical Role of Content in Ecommerce

View Full Info