• Start Time:
    05:10PM
  • End Time:
    05:40PM
  • Day:
    Day 1

Talk:

  • The power of original content creation
  • 1) Pre-Production, 2) Production, 3) Distribution, 4) Learnings
  • Case Study: The Hook for Lionsgate’s Jigsaw Movie
  • How to evoke genuine human emotion in the viewer
  • Looking to the future of social video

Associated Speakers:

Alvin Hussey

Brand Partnerships Director

The Hook

Associated Talks:

05:10PM - Day 1

View Creating Successful Original Video Campaigns for Social

10:00AM - Day 1

View Panel: Examining the Power of Engagement; How Visually-rich and Interactive Content Is Influencing Consumer Behaviours

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