As a senior eCommerce consultant, Nasreen advises some of the leading brands in the world on their local and regional commerce strategies. With a background in shopper marketing, tech start-ups, and e-commerce, Nasreen currently works at Publicis Groupe, one of the top 3 global marketing consultancy, and advises brands such as: P&G, GSK, Renault Group among others in how to drive sales and brand value, using marketplaces and other digital touch-points.

Nasreen has a MBA degree from Tulane University and has been working in multiple industries across Asia, Europe and North America for 12+ years.