Nadine Lenten is Head of Social Media at Spinnin’ Records, one of the worlds’ leading music labels in the dance industry. She’s responsible for the social media strategy of Spinnin’ Records and its 11 sublabels. Nadine’s also part of the Global Partnerships & Live division where she’s responsible for building the online marketing bridge between live events, brands and the Spinnin’ community. Helping brands and artists to create meaningful campaigns integrating music, publicity rights, live events and artist support. She set up numerous social media and online marketing campaigns for partnerships of international brands including Sony, Skype and Ubisoft.