Jeroen Hendriks is CEO of CartUp AI, a technology leader in AI-based e-commerce conversion maximization. He brings 25 years of business experience, delivering digital transformations working with companies such as Shell, and Accenture. He has been working with e-commerce managers for the last 18 months solely focusing on the technology that is best suited to drive the conversion of e-commerce visitors. Together with his partner Arvind Rapaka, a Silicon Valley-based AI and Big Data guru, he is helping ecommerce companies deliver immediate sales increase with cutting edge AI technology, combined with a genuine understanding of converting digital transformation into bottom-line results.