Esther is Head of Brand Strategy (Benelux) at SAMY Alliance, a global ecosystem of marketing and communications solutions operating from 15 offices in over 55 markets.


With more than 18 years of experience in brand marketing and communications, Esther has successfully developed strategies for global lifestyle and luxury consumer brands including Burberry, Clarks, Timberland, Tommy Hilfiger and Hypebeast.


Her expertise lies in Brand Partnerships, PR, Talent Management, Influencer Marketing, Content Creation, Media, and Events and she’s passionate about crafting compelling stories that drive brand awareness and engagement.


She has lived and worked in Paris, London, Madrid and Amsterdam and as a creative and results-driven leader, she thrives on collaborating with diverse teams to deliver excellence and value for clients and partners.