Amperity, an enterprise customer data platform (CDP) for consumer brands, announces a major company milestone of delivering over 10 billion unified customer profiles per day to ad platforms, representing more than $USD300 billion in digital ad spend annually. Through its industry-leading ad connectors and patented unified customer profiles, brands such as Alaska Airlines, Brooks Running,… Read more »
2022 Speaker community
Who are we?
With a 13+ year history of bringing together the worldwide digital marketing community to tackle the challenges that the digital future presents. Delivering 2 days of top-level strategic content and digital marketing insights, networking, and discussion from leading global brands
Exploring the latest trends & strategies within Digital Marketing and covering Digital Marketing Technologies, Virtual Reality, Artificial Intelligence, Influencer Marketing, UX, CX, eCommerce, Content Marketing, Data, Analytics, and Mobile, this conference is not to be missed.
#DMWF Europe prides itself on its global brand speaker line-up and the latest examples & case studies within the dedicated conference tracks.
The agenda will focus on supporting marketers to tackle challenges they’re facing to inspire and share practical advice to help to plan, implement and execute new strategies to impact their campaigns for the future.
Now co-located with Influencer Marketing World
Plus excitingly co-located with the in-person launch of Influencer Marketing World! A dedicated conference for savvy & creative marketers to take their influencer marketing campaigns to the next level!
Latest Digital Marketing News & Industry Insights from MarketingTech News
Amperity replaces third-party cookies to drive customer acquisition and ROI
READ MOREJust 10% of thought leadership is produced by subject matter experts
READ MOREThe latest report from iResearch Services reveals that business development teams are leading the charge when it comes to developing thought leadership content (38%), overtaking their marketing counterparts (32%). By contrast, the findings show that only 10% of thought leadership is produced by subject matter experts, 14% by a designated editorial department and 18% by… Read more »
Brands spent $673bn on social media ads in five years
READ MOREWith 75% of Gen Zers and almost half of Millennials making purchasing decisions influenced by social media ads, it`s no wonder brands and companies continue pouring money into this type of advertising. According to data presented by OnlyAccounts.io, brands worldwide have spent a whopping $673bn on social media ads in the past five years, and… Read more »
Investment in social media is ‘critical for long-term success’
READ MORE80% of business leaders anticipate their company’s social media budget to increase over the next three years as 93% agree social media data and insights will be a primary source of business intelligence moving forward. This is according to new research from Sprout Social, a provider of social media management software, conducted by The Harris… Read more »