• Start Time:
    02:00PM
  • End Time:
    02:40PM
  • Day:
    Day 2

Talk:

  • Review how data-driven insights and audience analytics are shaping long-term creator partnerships
  • Explore how authenticity, community signals, and performance metrics drive trust and commercial impact
  • Examine how AI, attribution models, and platform data improve creator discovery and campaign optimisation
  • Understand how commerce, engagement, and conversion data inform monetisation and growth strategies
  • Assess how brands use unified reporting and governance frameworks to scale creator programmes sustainably

Associated Speakers:

Sven Hoogeland

Senior Influencer & Social Media Marketing Lead

air up

Associated Talks:

02:00PM - Day 2

View Panel: The Future of Creator Partnerships: Authenticity, Data & Scale

View Full Info

Dominique Stichling

Global Marketing Manager

Jacob's

Associated Talks:

02:00PM - Day 2

View Panel: The Future of Creator Partnerships: Authenticity, Data & Scale

12:00PM - Day 2

View Fireside Chat: Too Late, Too Global? How to Win a Tired Trend Through Global Creator Frameworks

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Mathieu Couret

Senior Celebrity and Influencer Marketing Manager

Vinted

Associated Talks:

12:00PM - Day 2

View From Creator to Brand

02:00PM - Day 2

View Panel: The Future of Creator Partnerships: Authenticity, Data & Scale

View Full Info