Beyond Marketing – Marketing leader 2.0

Talk:

• As marketing plays an increasingly strategic role across brands, discover how marketing leaders in 2026 and beyond are adapting with business growth firmly in mind
• Move beyond siloed KPIs to enterprise‑level measurement frameworks that demonstrate true commercial impact
• Explore how today’s leaders balance creativity with data, and brand building with performance, as we move into 2027
• Innovation with accountability: how AI is elevating strategy and decision‑making, not replacing leadership judgment